Band 5.5 IELTS Writing Task 2 Model Answer

Overall Band Score: 5.5 · Cambridge IELTS 16 · 2026-08-09

IELTS Writing Task 2 question

In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Give reasons for your answer and include any relevant examples from your own knowledge or experience.

Student answer (Band 5.5)

for the better sugar crystal.

Task-2:

In the contemporary epoch, ad broadcasting has uery substantially influence on the communities. Some commerical mass production owner state that their company products are cuay more innovative and beneficial for public on the ads because of using advance technologies and cuting edge machines prepares. I believe this as a positive development. This essay will discuss the uity and how it is a impactful euolument with suitable reasons and examples.

Commencing with the most prominent reason uuly bussinesses claim their product newer than other. First and foremost is intricated study on the components of articles. There are a imperative staff is establish uho reseach on better goods in laboratories. Hence, quality of pro items would be higher and effective for their consumers. A prime

example is Plum private limited has broadcasted newer articles which shows the [transpir] advanced molecular formules are used to to the purchasers. Another noteworthy reason is enhance their economic welfare. If companies illustrate their ingredient and bring the transpar-ency among the policies than foster the trust which conversely upsurge their sales. A survey was conducted in 2024 in Lakima [Indus] Private limited where approximately 26% of rase in retailing after discloser of used chemicals.

From the societal view, this is a beneficial development becau due to enhancement of awareness about the [new] upgraded changes in particular goods. Top of this is to customer would will be able to decide which product is in his finanical capacities with greater quality. This will save and enhance the lifestyle standard of consumer. To illustrate, this if customer can bargin by pacing [juxtapose] then an digital applicans and get the item with minimal transparency maximum

Another considerable fact is commercial can foster their reach among the public. Once company's mechandises sell to tier-3 or tier-2 than, these purchase would become regular consume of their products.

In the culmination, broadcasting of commercial product enhance the efficiency by researchers. and By showcasing their ingridients gain the trust of purchaser which consequent with economic welfare. On the other hand, consumers would be aware about items and reach to sub-urban areas. Thus, advirtisments of companies impact on society when illustrate the in unique modernised than other.

AI examiner evaluation

CriterionBand
Task Achievement / Task Response5.5
Coherence and Cohesion5.5
Lexical Resource5.0
Grammatical Range and Accuracy5.0
Overall5.5

Task Achievement / Task Response — Band 5.5

The response addresses both parts of the prompt: why businesses emphasize newness and whether this is positive or negative. You clearly state your position that it is a positive development. However, the development of ideas is often hindered by unclear expression and vocabulary errors. For instance, the explanation regarding 'economic welfare' and 'transparency' is somewhat disjointed, making it difficult to follow the logic. While you provide examples like 'Plum private limited' and a survey, the connection between these examples and your main argument is weak. To improve, ensure that each paragraph focuses on a single, well-explained point that directly supports your thesis.

Coherence and Cohesion — Band 5.5

The essay is organized into paragraphs, which helps the reader follow the structure. However, the use of cohesive devices is often mechanical or inaccurate, such as 'Commencing with the most prominent reason uuly bussinesses' or 'In the culmination'. Some sentences are fragmented or lack logical flow, particularly in the third paragraph where the transition between customer awareness and financial capacity is unclear. The referencing is sometimes confusing, and the progression of ideas is not always smooth. Using a wider variety of linking words more naturally would significantly improve the flow of your writing.

Lexical Resource — Band 5.0

Your vocabulary range is limited and there are frequent errors in word choice and spelling that occasionally impede communication. Words like 'uery', 'cuay', 'euolument', and 'uho' appear to be typos or non-existent words, which suggests a lack of control. While you attempt to use more sophisticated terms like 'transparency', 'molecular', and 'juxtapose', they are often used incorrectly or in the wrong context. To reach a higher band, focus on using common words accurately and correctly before attempting more complex vocabulary. Spelling accuracy is a significant area for improvement.

Grammatical Range and Accuracy — Band 5.0

The essay contains a mix of simple and complex sentence structures, but there are frequent grammatical errors throughout. Issues include subject-verb agreement (e.g., 'ad broadcasting has uery substantially influence'), missing articles, and incorrect sentence construction (e.g., 'There are a imperative staff is establish uho reseach'). Punctuation is also inconsistent, with several run-on sentences and misplaced commas. While the meaning is generally understandable, the high frequency of errors in basic grammar structures prevents the essay from reaching a higher band. Focus on proofreading for basic subject-verb agreement and sentence completion.

See this exact question answered at other band scores — the same prompt compared across bands.

Browse more IELTS Writing model answers or get your own writing scored by the same AI examiner.