Band 5.5 IELTS Writing Task 2 Model Answer

Overall Band Score: 5.5 · IELTS Predictions Nov 2026 · 2026-11-13

IELTS Writing Task 2 question

People see Advertising in more places than ever before, including on phones, public transport and streets. This is now a normal part of daily life for many people.

Do the advantages of this outweigh the disadvantages?

Give reasons for your answer and include any relevant examples from your own knowledge or experience.

Student answer (Band 5.5)

Unlike in the past, there were only few places where people can see the advertisements such as news paper and on streets. At present, whole scenario is changed and multiple medium are prefered to showcase the advertisement such as phones, public transport and streets due to that persons can see advertising in major areas. Hence, I believe that advantages of advertising outweight the disadvatages.

Nowdays, the advertisements are becoming very essential for manufacturers and other companies. This view exntend as, business owners want to scale their business by introducing their product in such cases advertisement is performing the key role to acheive their product selling goals. For example, numerous companies producing same products and it will become very competitive between them. However, they will showcase their advertisement by choosing various platforms which influence to individuals for purchase. As a result, the advertisement will become very useful tool for businessmen.

We also know that the rular areas development is very slow moving and people are remain disconnected with outer world such as urben city. In addition to that, people who are not up-to-date with important advertisements they are not able to take advantages of it. For instance, the government policy related to agriculture and food or cloths distribution by charity. Therefore, advertisement is very important and all the authority who run the advertisement busniess have to use maximum platforms for better awarness.

In summary, the advertisements are become very normal in routine life and I believe that it will help to spread information with majority of people and it will become helpful to busniness owners as well as for humans in various aspects.

AI examiner evaluation

Task Achievement / Task Response: Band 5.5

Your position is clear in the introduction and conclusion: you believe the advantages of widespread advertising outweigh the disadvantages. You give relevant reasons, particularly that advertising helps businesses promote products and can inform people in rural areas about government policies or charitable distributions. However, the response does not fully develop the comparison required by the question. The disadvantages are not discussed, so the reader cannot see why the benefits outweigh them rather than simply being useful. Some supporting points are also unclear, such as how people who are not up to date with advertisements relate to the rural-development argument. To strengthen the response, address at least one drawback and explain why the benefits are more significant, while developing each example more clearly.

Coherence and Cohesion: Band 6.0

The response has a recognisable overall structure: an introduction, two body paragraphs and a conclusion. The paragraphs broadly separate business benefits from public-information benefits, and linking expressions such as “For example,” “In addition to that” and “In summary” help signal the stages of the argument. However, progression within the second body paragraph is less clear: the move from slow rural development to people missing advertisements and then to government policies needs a more explicit explanation. Some links are also mechanical or do not show the precise relationship between ideas, as in “Hence” and “Therefore.” Use clearer topic sentences and connect each example directly to the claim it supports. A paragraph acknowledging disadvantages would also make the argument’s progression more complete.

Lexical Resource: Band 5.5

You use vocabulary relevant to the topic, including “manufacturers,” “competitive,” “platforms,” “government policy” and “distribution,” and you attempt to express ideas beyond very basic statements. However, the range is limited by repeated use of “advertisement” and “people,” while several word choices or collocations are inaccurate and sometimes make meaning less clear. For example, “multiple medium are prefered to showcase” and “influence to individuals for purchase” are not natural expressions; “rural areas development” is also awkward. Spelling errors such as “outweight,” “disadvatages” and “awarness” are noticeable. Build a more precise set of topic phrases and check spelling and word forms, especially when using less familiar vocabulary.

Grammatical Range and Accuracy: Band 5.0

You attempt both simple and more complex sentence forms, including a sentence beginning “Unlike in the past” and clauses introduced by “such as” and “However.” This shows some range, but control is inconsistent, and errors in verb forms, agreement, articles and sentence construction occur often enough to make parts of the response difficult to follow. For example, “there were only few places where people can see” shifts tense and needs an article, while “multiple medium are prefered” has a number and verb-form problem. “The advertisements are become very normal” also shows faulty verb construction. Practise building accurate sentences around one main idea, then add subordinate clauses only when you can control their grammar. Review tense consistency, singular/plural agreement and articles.

See this exact question answered at other band scores. The same prompt compared across bands.

Browse more IELTS Writing model answers or get your own writing scored by the same AI examiner.