Band 6.0 IELTS Writing Task 2 Model Answer
Overall Band Score: 6.0 · IELTS Momentum Workout · 2026-11-10
IELTS Writing Task 2 question
In some societies, obesity is regarded as a major problem. Some people believe that junk food advertising is largely to blame for this problem and should be banned. However, others feel that junk food advertising does not contribute to the problem of obesity and should not be banned.
Discuss both these views and give your own opinion.
You should use your own ideas, knowledge and experience·and support your arguments with examples and relevant evidence. Write at least 250 words.
Student answer (Band 6.0)
Obesity is considered as a significant problem in some communities. It is argued by some people that advertisement of junk food is highly responsible for this issue in the society and should be restricted. On the other hand, others do not find the promotion of fast food as problematic and do not want it as banned. Although it is believed that advertising of junk food is not responsible for obesity, I strongly believe those promotional campaigns do contributes to obesity and campaigns should be limited rather than banning fully. This essay will discuss both points of view.
Consumption of fast food is influenced by the intensity of advertisement done. Those who frequently eat out are exposed to different advertisements shown on numerous media such as Facebook, Instagram and channels. For example, when a new type of burger is introduced in market, they are often promoted via leaflets, billboard marketing. As a result, teenagers and office goers frequently go to the restaurant to explore that new burger. In this case, the marketing is influencing people to grab that food and contributing to obesity. The promotional activities hence should be limited.
On the contrary, it is the people who actually make the choices whether to go for that food or not. Customers who are health conscious and serious about their wellbeing always try to avoid restaurant food at any cost. Although they eat out sometimes, it does not cause obesity and health deterioration to large extent. If people are learned about the detrimental affects of junk food, they will be motivated to avoid eating those.
It is true that problem of obesity is alarming in current world and can be worsened by advertisements sometimes. Even though some people are against the notion, I believe advertising is responsible for obesity to a certain degree and it should be monitored by policymakers.
AI examiner evaluation
| Criterion | Band |
|---|---|
| Task Achievement / Task Response | 6.0 |
| Coherence and Cohesion | 6.5 |
| Lexical Resource | 6.0 |
| Grammatical Range and Accuracy | 6.0 |
| Overall | 6.0 |
Task Achievement / Task Response: Band 6.0
You address both views and make your own position clear: you argue that advertising contributes to obesity and should be monitored or limited rather than fully banned. The first body paragraph supports this with examples of social-media promotion and a new burger attracting teenagers and office workers. However, the opposing view is less fully explained: saying health-conscious customers can choose to avoid restaurant food does not explore why others believe advertising has little effect, and the claim that occasional eating out does not cause obesity is asserted rather than supported. Your conclusion restates your position but does not add much synthesis. Develop both sides more evenly and explain the limits of advertising’s influence alongside other causes of obesity.
Coherence and Cohesion: Band 6.5
The response has a clear overall structure: an introduction, separate paragraphs for the two views, and a concluding paragraph. The progression from advertising’s influence to individual choice is easy to follow, and signposts such as “On the contrary” help distinguish the perspectives. This coherent arrangement meets the lower-band expectations and shows some stronger control through paragraphing and a consistent central argument. However, links can feel mechanical, particularly the repeated use of “Although” and “In this case,” and the final paragraph largely repeats the introduction. Some references are also imprecise, such as “those promotional campaigns,” which could refer to advertising generally or to a specific campaign. Use more varied, precise transitions and make the conclusion draw together the two arguments.
Lexical Resource: Band 6.0
You use an adequate range of topic vocabulary, including “promotional campaigns,” “health conscious,” “detrimental,” and “policymakers,” and the meaning is generally clear. There are also attempts at more formal phrasing, such as “significant problem” and “health deterioration.” However, some word choices and collocations are inaccurate or awkward: “advertisement of junk food,” “billboard marketing,” and “does not find the promotion … as problematic” are not natural in these contexts. “Affects” is also used where the noun “effects” is intended. These slips do not prevent understanding, but they limit precision. Build a stronger range of natural collocations for discussing advertising, consumer behaviour, and public health, and check word forms carefully.
Grammatical Range and Accuracy: Band 6.0
You use a mix of simple and complex sentence forms, including a concession clause in “Although they eat out sometimes…” and a conditional sentence beginning “If people are learned…”. Most ideas remain understandable, and the errors rarely obstruct the message. Some grammatical problems persist, however: “is considered as” should be “is considered,” “does contributes” should be “does contribute,” and “do not want it as banned” needs a different construction, such as “do not want it to be banned.” There are also article and number issues in “introduced in market” and “billboard marketing.” Review subject–verb agreement, verb patterns after “want,” and article use. Greater accuracy across these structures would make the argument more fluent.
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