Band 4.5 IELTS Writing Task 2 Model Answer

Overall Band Score: 4.5 · Cambridge IELTS 15 · 2026-11-13

IELTS Writing Task 2 question

Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion.

Student answer (Band 4.5)

advertising of any product which are essiental things beacuse the advertising give some idea of the product and opinion of the seller and it easily sealing the product . advertising is a good things to sealing the any product the seller is to convence properly to the customer and the customer can also get a idea of the produt and if the product are esstienal for the cutstomer so the customer should be buy that if not advertising so they can not enough idea and interst to buy any product that 's why the advertising is essenital. and when other people think the advertising is to be so common in this point of view is also be a write beacuse all seller should be sealing the proudct and they can not specifically focus to product which are good or bad of the customers it only motive to sealing so the custmor is confused and they can think that it is not benefical that's why the advertising is not good idea of some times . but in that topic of my point of view is if the seller should advertising those product which are essenital and helpfull for the customer so it is a good way .

AI examiner evaluation

Task Achievement / Task Response: Band 4.5

You address both views: advertising can inform customers about products, while its prevalence and sellers’ sales motives may confuse people. You also give a position, concluding that advertising is useful when it promotes products that are “essential and helpful.” However, the discussion remains limited and the reasons are not developed with clear examples or explanation. The claim that advertising gives customers “an idea of the product” could be supported by explaining what information it provides; likewise, the concern about confusion needs a specific illustration. The response is also 44 words below the required minimum, which restricts the space available to develop both sides. Expand the discussion and make your opinion more explicit throughout.

Coherence and Cohesion: Band 4.0

There is a basic attempt to move from the benefits of advertising to the opposing view and then to your opinion, so the reader can identify the main stages of your response. However, the ideas are presented in one long block, with no paragraph breaks to signal these stages. Connections rely heavily on repeated forms such as “and,” “so,” and “that’s why,” and several ideas run together, making the progression difficult to follow. For example, the sentence beginning “and when other people think” combines the opposing view, sellers’ motives, customer confusion, and a conclusion. Use separate paragraphs for each view and your opinion, and divide long sentences so each one develops a single connected point.

Lexical Resource: Band 4.5

You use some task-related vocabulary, including “advertising,” “seller,” “customer,” and “product,” and you attempt to express ideas about persuasion, usefulness, and confusion. However, the vocabulary is basic and repetitive, with “product” and “customer” appearing frequently, and several inaccurate word choices make meaning harder to understand. For instance, “sealing” seems intended to mean selling, while “convence” appears to mean convince; “essenital” and “interst” also contain spelling errors. Some phrases, such as “a good things to sealing,” are not natural English collocations. Build a wider set of accurate expressions for advertising and consumer behaviour, and check spelling and word forms carefully.

Grammatical Range and Accuracy: Band 4.5

You attempt to connect ideas using clauses with “if,” “when,” and “because,” showing an effort to write beyond isolated simple sentences. However, sentence structures are often incomplete or overloaded, and errors in agreement, articles, and verb forms frequently make the message difficult to follow. For example, “advertising … which are” has a mismatch between the singular subject and verb, while “the customer should be buy that” uses an incorrect verb pattern. The response also has very limited sentence-boundary punctuation, so several separate ideas are joined into long run-on sentences. Practise building clear subject–verb sentences first, then add one subordinate clause at a time and check articles, agreement, and verb patterns.

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