Band 6.0 IELTS Writing Task 2 Model Answer
Overall Band Score: 6.0 · Cambridge IELTS 15 · 2026-07-27
IELTS Writing Task 2 question
Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion.
Student answer (Band 6.0)
Few people thinks that publicity for a product urges us to something.While other thinks that advertisement is now common people do not pay attention.For me advertisement is benefical to boost your sales.
Advertisement is very benefical to increase our sales such as, we do publicity of our products through social media in today's world.This will hepls us to achieve our sales goal.By advertisement when people will see our product such as,on social media paltforms they will watchout our products furthermore they will urges themselves to buy that product.In todays world, ai is performing added in each and everything ai detects the persons intrest and than show them the advertisement of products according to their intrest.We can do publicity of our product printing the posters and labled it to public places.
As compared to those people who thinks advertisement is so common that we do not ay attention now. Actually, they are wrong may be they never saw the impact of advertisement on a product's sale.If we do not do publicity of our product or our shop people will not know anything about our products.People pay attention to the things that they saw somewhere like in adds or physically wearing some person. When they saw something than thay will show intrest.When you will not advertise your products,you will not see such increase in your product's sale.
To sum up,advertisement of your products is very imortant in today's world to grow your business.Without advertisement people will not became familar to your products.
AI examiner evaluation
| Criterion | Band |
|---|---|
| Task Achievement / Task Response | 6.0 |
| Coherence and Cohesion | 6.0 |
| Lexical Resource | 5.5 |
| Grammatical Range and Accuracy | 5.5 |
| Overall | 6.0 |
Task Achievement / Task Response — Band 6.0
The response addresses both views mentioned in the prompt, although the development of these ideas is somewhat limited and repetitive. You clearly state your own opinion that advertising is beneficial for sales, which is a positive aspect. However, the arguments provided are quite basic and lack depth. For instance, the discussion on AI and social media is a good start but remains superficial. To improve, you should aim to provide more detailed examples and explore the implications of both perspectives more thoroughly. The response meets the minimum length requirement, but the ideas need to be more fully extended to reach a higher band score.
Coherence and Cohesion — Band 6.0
The essay is organised into paragraphs, which helps the reader follow the structure. However, the use of cohesive devices is often mechanical or inaccurate. For example, phrases like 'As compared to those people' and 'To sum up' are used, but the transitions between sentences within paragraphs are sometimes abrupt. The logical progression of ideas is occasionally hindered by repetitive phrasing and a lack of varied linking words. To improve, focus on using a wider range of cohesive devices such as 'consequently', 'furthermore', or 'in contrast' more naturally to connect your ideas and improve the flow of your writing.
Lexical Resource — Band 5.5
The vocabulary used is generally adequate for the task but remains quite basic and repetitive. You frequently use the words 'advertisement', 'publicity', and 'products', which limits the range of your expression. There are also several spelling errors, such as 'benefical', 'paltforms', 'watchout', 'intrest', 'labled', 'imortant', and 'familar'. These errors, while not always impeding communication, are frequent enough to affect the overall quality. To achieve a higher score, you should work on expanding your vocabulary to include more precise synonyms and collocations, and pay closer attention to spelling accuracy.
Grammatical Range and Accuracy — Band 5.5
The essay contains a high frequency of grammatical errors, including subject-verb agreement issues (e.g., 'Few people thinks', 'other thinks'), incorrect verb forms ('This will hepls us'), and punctuation errors. The sentence structures are mostly simple, and attempts at more complex sentences often result in errors that can cause difficulty for the reader. For example, 'When you will not advertise your products, you will not see such increase' contains unnecessary future tense usage. To improve, focus on mastering basic sentence construction, subject-verb agreement, and the correct use of tenses before attempting more complex grammatical structures.
Browse more IELTS Writing model answers or get your own writing scored by the same AI examiner.