Band 5.0 IELTS Writing Task 2 Model Answer

Overall Band Score: 5.0 · Cambridge IELTS 15 · 2026-08-08

IELTS Writing Task 2 question

Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion.

Student answer (Band 5.0)

There is on going debate about whether advertising is successful or people are just ignoring the advertisements. While the both point of view takes right stand at their point. So, I believe that advertisement is important for selling things to customers.

On the one hand, in the market there are so many product selling and buyers are increase. In this situation people are consuming so many content just not regarding advertisement but also entertaining content as well. That's why this promotion nowadays is very common because of increasing selling products. That's why there are so many products available in markets and because of this people started ignoring the advertisement of products. Also some common ideas about advertising make is boring for consumers.

On the other hand, with the new strategies and ideas some enterprenour

AI examiner evaluation

CriterionBand
Task Achievement / Task Response4.0
Coherence and Cohesion5.0
Lexical Resource5.0
Grammatical Range and Accuracy5.0
Overall5.0

Task Achievement / Task Response — Band 4.0

The response is significantly under the 250-word minimum requirement, which severely limits the development of ideas. While the prompt asks to discuss both views and provide an opinion, the essay is incomplete, ending abruptly in the second paragraph. The introduction mentions both sides, but the body paragraphs fail to fully explore or support these arguments. Because the response is unfinished and lacks the necessary depth and length to address the task requirements, it falls into the lower band range.

Coherence and Cohesion — Band 5.0

The essay lacks a clear logical progression due to its incomplete nature. While there is an attempt to use cohesive devices like 'On the one hand' and 'On the other hand', the paragraphing is disrupted by the abrupt ending. The ideas within the paragraphs are somewhat disjointed, and the lack of a conclusion or a fully developed argument makes the overall structure difficult to follow. The flow of information is hindered by the brevity of the text.

Lexical Resource — Band 5.0

The vocabulary is basic and repetitive, such as the frequent use of 'products' and 'advertising'. There are also errors in word choice and spelling, such as 'enterprenour' (entrepreneur) and 'selling products' used in a way that lacks precision. The range of vocabulary is limited, and the student struggles to express complex ideas clearly. To improve, the student should focus on using more varied and precise terminology related to marketing and consumer behavior.

Grammatical Range and Accuracy — Band 5.0

There are frequent grammatical errors that occasionally impede clarity, such as 'While the both point of view takes right stand at their point' and 'people are consuming so many content'. The sentence structures are mostly simple, and there is a lack of control over complex grammatical forms. Punctuation and subject-verb agreement issues are present throughout the text. The incomplete nature of the sentences at the end of the response further demonstrates a lack of control over sentence structure.

See this exact question answered at other band scores — the same prompt compared across bands.

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