Band 5.0 IELTS Writing Task 2 Model Answer
Overall Band Score: 5.0 · Cambridge IELTS 15 · 2026-08-18
IELTS Writing Task 2 question
Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion.
Student answer (Band 5.0)
Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it
Firstly we will discuss the view says that advertising is extremely successful . My opinion is that this is true because ads are good because they inform us about the new things that are in market . It was very helpful for sellers that run the ads to make the sell grow . It is very easy way for people to place an order when they are in home . Secondly we will discuss the view says advertising is common . Most people do not pay attention to ads because people do a scam for using it . They will trap a people to show good things but when the delivery arrived but product is very bad . Most SEO make website and they want to came his website at the top of the google page so they make a different beautiful add that attract people when peoples open it there is nothing in this link . every body has its own opinion but my is this . one more thing when you click the ads some information go to the hacker that make a trap for you when you click it your personal information was gone to it . they black mail you for money . they internet first check all the ads that there is no scammer if scammer then they do not approved it to run the ads . otherwise approved
AI examiner evaluation
| Criterion | Band |
|---|---|
| Task Achievement / Task Response | 5.0 |
| Coherence and Cohesion | 5.0 |
| Lexical Resource | 5.0 |
| Grammatical Range and Accuracy | 5.0 |
| Overall | 5.0 |
Task Achievement / Task Response — Band 5.0
The response addresses both views, but the development is limited and lacks depth. While you mention that ads inform us and that they can be scams, the arguments are not fully extended. The position is stated, but the reasoning is often repetitive or tangential, particularly the focus on internet security and hacking, which moves away from the core debate about the effectiveness of advertising. To improve, ensure each paragraph focuses on a clear, distinct argument that directly answers the prompt, and provide more detailed explanations or examples for each point.
Coherence and Cohesion — Band 5.0
The essay uses basic cohesive devices like 'Firstly' and 'Secondly' to structure the response. However, the progression of ideas is often disjointed, and the paragraphing is insufficient. The transition between the two views is abrupt, and the final paragraph lacks a clear concluding structure, instead introducing new, loosely related points about internet security. Referencing is sometimes unclear, such as the use of 'it' without a clear antecedent. To improve, use a wider variety of linking words and ensure each paragraph has a clear topic sentence that guides the reader through your argument.
Lexical Resource — Band 5.0
The vocabulary is limited and often repetitive, relying on basic terms like 'good', 'bad', and 'things'. There are noticeable errors in word choice and collocation, such as 'make the sell grow' instead of 'increase sales' and 'do a scam' instead of 'engage in fraudulent activity'. The use of technical terms like 'SEO' is slightly misused in this context. The range is sufficient for basic communication, but the lack of precision and the frequent errors in word formation hinder the expression of more complex ideas.
Grammatical Range and Accuracy — Band 5.0
The essay relies heavily on simple sentence structures. There are frequent grammatical errors, including issues with subject-verb agreement ('the view says', 'information go to the hacker'), tense consistency ('when the delivery arrived'), and article usage. Complex structures are attempted but are often faulty, such as 'when you click the ads some information go to the hacker that make a trap for you'. These errors occur throughout the text and occasionally cause difficulty for the reader. Focusing on basic sentence construction and proofreading for subject-verb agreement would significantly improve your score.
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