Band 5.0 IELTS Writing Task 2 Model Answer

Overall Band Score: 5.0 · Cambridge IELTS 15 · 2026-08-24

IELTS Writing Task 2 question

Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion.

Student answer (Band 5.0)

It is undeniable that advertisement is a paid form of communication used to promote a product , service brand event to target audience. In this regard, some individuals say that advertising is highly successful at persuading us to buy items while other people think that this is so common that we no longer pay attention to it. this essay will outlined not only both views but also my opinion which is in favor of former point view in the forthcoming fragment with logical conclusion.

To commence with, there are apparent advantages of advertising. In the prime one is that advertisements helps the public for details. To explain, Sometimes promotions of products shows more detail which will beneficial for us in work. As result, media workers needs good quality of gadgets they may be take best quality of graphics which was shown in advertisements. Another prominent, give a exact location. to elaborate, locations of shops in mall was also written in the bottom of advertisements so public will easily reach the places without any struggle.

However, there are some common affects of advertising. Firstly, launches of any product all companies prepare their presentation in vast amount so its become common in this days . there are multifarious reasons to justify this notion. The first and foremost is every companies do paid advertisements for good sells in market and individuals may be less attracted to advertisements because a lots of presentation going on in the near society. To proved, advertisement of smartphones from some famous personalities to reach their maximum result yet this can be gone a less attractive because everyone doing the same thing its not special for public.

Sales reach their maximum with the help of presentation. advertisement have positive effect poor individuals also read the advertisements and get some knowledge about the new launches.

To conclude, although there are several positive effects of later point of view yet according to me former side s can be neglected at any cost.

AI examiner evaluation

CriterionBand
Task Achievement / Task Response5.0
Coherence and Cohesion5.0
Lexical Resource5.0
Grammatical Range and Accuracy5.0
Overall5.0

Task Achievement / Task Response — Band 5.0

The response addresses both views and provides a personal opinion, though the development of ideas is inconsistent. The arguments regarding the benefits of advertising are somewhat unclear, particularly the point about 'media workers' and 'gadgets'. The second body paragraph attempts to discuss why advertising is ignored, but the reasoning is repetitive and lacks depth. The conclusion is brief and fails to clearly restate the position in a coherent manner. To improve, you should focus on providing specific, logical examples that directly support your main points rather than general statements that are difficult to follow.

Coherence and Cohesion — Band 5.0

The essay is organized into paragraphs, but the progression of ideas is often disjointed. While some cohesive devices are used (e.g., 'To commence with', 'However', 'To conclude'), they are sometimes used incorrectly or mechanically. Referencing is occasionally unclear, such as in the phrase 'former side s can be neglected', which makes the final stance confusing. The logical flow between sentences is frequently interrupted by grammatical errors, which makes the overall argument difficult to track. Improving the use of linking words and ensuring each paragraph has a clear, singular focus would significantly enhance the coherence of your writing.

Lexical Resource — Band 5.0

The vocabulary is limited and often imprecise. There are frequent errors in word choice and collocation, such as 'media workers needs good quality of gadgets' and 'launches of any product all companies prepare their presentation'. The term 'presentation' is used repeatedly where 'advertising campaign' or 'marketing strategy' would be more appropriate. Some words are used incorrectly, such as 'affects' instead of 'effects'. To reach a higher band, you should work on expanding your vocabulary to include more precise academic collocations and ensure you are using words in their correct context.

Grammatical Range and Accuracy — Band 5.0

The essay contains frequent grammatical errors that often impede communication. There are consistent issues with subject-verb agreement (e.g., 'advertisements helps', 'companies do paid advertisements'), article usage, and sentence structure. Many sentences are fragmented or run-on, such as 'Sometimes promotions of products shows more detail which will beneficial for us in work.' The range of structures is limited, relying mostly on simple sentences with occasional attempts at complex ones that are often grammatically flawed. Focusing on basic sentence construction and proofreading for subject-verb agreement would be a good starting point for improvement.

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