Band 5.5 IELTS Writing Task 2 Model Answer

Overall Band Score: 5.5 · Cambridge IELTS 15 · 2026-08-24

IELTS Writing Task 2 question

Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion.

Student answer (Band 5.5)

It is undeniable that advertisement is a paid form of communication used to promote a product, service brand event to target the audience. In this regard, some individuals say that advertising is highly successful at persuading us to buy items while other people think that this is so common that we no longer pay attention to it. This essay will outlined the not only both views but also my opinion which is in favor of former point of view in the forthcoming fragment with logical conclusion.

To commence with, there are apparent advantages of advertising. Prime one is that advertisements helps the public for details. To explain, sometimes promotions of products show more detail which will beneficial for us in work. As a result, media workers needs goods quality of gadgets they may be take best quality of graphics which shown in advertisements. Another prominent, give a exact location. To elaborate, location of shops in mall was also written in the bottom of advertisements so public will easily reach the places without any struggle.

However, there are some common affects of advertising. Firstly, launches of every products all companies prepare their presentation. There are multifarious reasons to justify this notion. The first and foremost is every companies do paid advertisements for good sells in market and individuals may be less attracted to advertisements because lots of presentation going on in the near society. To proved, advertisement of smartphones from some famous personalities to reach their maximum result yet this can be gone a less attractive because everyone doing the same thing its not special for public.

To conclude, Although there are several benefits of latter point of views such as wrong information, too many ads while working on internet. Yet, according to me good advertisements should be placed which cannot be neglected at any cost.

AI examiner evaluation

Task Achievement / Task Response — Band 5.5

The response addresses both views and provides a personal opinion, meeting the basic requirements of the prompt. However, the development of ideas is limited. The arguments provided, such as 'advertisements help the public for details' or 'location of shops', are somewhat superficial and lack depth. The explanation of why people might ignore advertisements is also unclear and lacks logical support. While the position is stated in the introduction, the supporting arguments in the body paragraphs are under-developed and do not fully explore the complexities of the topic. To improve, you should provide more specific examples and logical reasoning to support your claims.

Coherence and Cohesion — Band 5.5

The essay is organised into paragraphs, but the logical progression is weak. While some cohesive devices are used (e.g., 'To commence with', 'However', 'To conclude'), they are often used mechanically or incorrectly. For instance, the transition 'To proved' is grammatically incorrect and does not effectively link the ideas. The referencing is sometimes unclear, making it difficult for the reader to follow the flow of the argument. Paragraphing is present, but the internal structure of the paragraphs lacks a clear focus, with sentences often feeling disconnected from one another.

Lexical Resource — Band 5.0

The range of vocabulary is limited and often repetitive. There are frequent errors in word choice and collocation, such as 'media workers needs goods quality of gadgets' and 'presentation going on in the near society'. These errors occasionally impede the reader's understanding. While you attempt to use some academic vocabulary, the lack of precision and the incorrect usage of terms like 'forthcoming fragment' suggest a need for a more natural and accurate command of English vocabulary. Focusing on learning collocations rather than isolated words would be beneficial.

Grammatical Range and Accuracy — Band 5.0

The essay contains a mix of simple and complex sentence structures, but there are frequent grammatical errors throughout the text. Issues include subject-verb agreement (e.g., 'advertisements helps', 'media workers needs'), incorrect verb forms (e.g., 'they may be take'), and awkward phrasing (e.g., 'This essay will outlined'). Punctuation is also inconsistent. While the meaning is generally conveyed, the high frequency of errors makes the text difficult to read at times. To improve, focus on mastering basic sentence construction and proofreading for common errors like tense consistency and pluralisation.

See this exact question answered at other band scores — the same prompt compared across bands.

Browse more IELTS Writing model answers or get your own writing scored by the same AI examiner.