Band 5.0 IELTS Writing Task 2 Model Answer
Overall Band Score: 5.0 · Cambridge IELTS 15 · 2026-09-11
IELTS Writing Task 2 question
Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion.
Student answer (Band 5.0)
Nowadays advertising is very essential for people some people say that advertising is extremely successful at persuading us to buy groceries. Other people reflect that advertising is so common that we no longer pay attention to it. This essay discuss both views and opinion.
Some individuals believe that adds is very extremely successful. Because many people are buying shops in local areas and they are doing promotions to that shops and numerous members are doing their promotions in TV advertisements it is best way to promoting. For example, if I keep any groceries shops like instamart or swiggy i wil my promote my business by advertising because people see that adds and buy groceries in my shop.
Other people believe that advertising is very common so individuals are not longer to pay attention it. Because many people are reflected with out advertising. I will develop my business by mind and they are thinking like high brain. For instance, individuals have their own shops by past they will know how to growth their business that's why people are thinking like that we no longer to pay attention.
In my opinion, advertising is very crucial because it helps in any situation. For instance, if person keeps shops recently they will develop their business by promotions and advertisements.
In conclusion, they both have their opinions in my way people promote their business by advertising is very essential probably
Some individuals have high brain to develop their business by mind that people no longer to advertisements.
AI examiner evaluation
| Criterion | Band |
|---|---|
| Task Achievement / Task Response | 5.0 |
| Coherence and Cohesion | 5.0 |
| Lexical Resource | 5.0 |
| Grammatical Range and Accuracy | 5.0 |
| Overall | 5.0 |
Task Achievement / Task Response — Band 5.0
The response addresses both views and provides an opinion, but the development is significantly limited. The arguments are repetitive and lack depth, relying on simplistic examples like 'groceries shops'. The explanation for why people ignore advertising is unclear, using vague phrases like 'thinking like high brain'. While the prompt is addressed, the ideas are not sufficiently extended or supported to reach a higher band. The position is stated but lacks the analytical depth required for a more sophisticated response. To improve, you should focus on providing clear, logical reasons and specific examples that directly support your main points rather than repeating the same concepts.
Coherence and Cohesion — Band 5.0
The essay is organised into paragraphs, which is a positive step. However, the progression of ideas is often disjointed and difficult to follow. Cohesive devices are used in a very mechanical and sometimes incorrect way, such as 'Because many people are reflected with out advertising'. Referencing is frequently unclear, making it hard to track the subject of your sentences. The conclusion is also quite fragmented and does not effectively summarise the main points of the essay. To improve, focus on using transition words like 'furthermore', 'consequently', or 'in contrast' to link your sentences and ideas more naturally.
Lexical Resource — Band 5.0
The vocabulary is quite limited and repetitive. You frequently use basic words like 'shops', 'people', and 'business'. There are also issues with word choice and collocation, such as 'individuals are not longer to pay attention' and 'if person keeps shops'. The phrase 'high brain' is not appropriate for an academic essay. You need to expand your range of vocabulary to include more precise terms related to marketing and consumer behaviour. Focusing on learning collocations—words that naturally go together—will help you express your ideas more fluently and accurately.
Grammatical Range and Accuracy — Band 5.0
The essay contains frequent grammatical errors that often impede communication. There are significant issues with sentence structure, subject-verb agreement, and article usage (e.g., 'if I keep any groceries shops', 'they will know how to growth their business'). The range of structures is limited, consisting mostly of simple sentences with occasional attempts at complex ones that are often grammatically incorrect. Punctuation is also inconsistent. To improve, you should focus on mastering basic sentence construction, ensuring that every sentence has a clear subject and verb, and proofreading your work to correct common errors in tense and word form.
See this exact question answered at other band scores — the same prompt compared across bands.
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