Band 4.5 IELTS Writing Task 2 Model Answer
Overall Band Score: 4.5 · Cambridge IELTS 15 · 2026-10-01
IELTS Writing Task 2 question
Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion.
Student answer (Band 4.5)
Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. so in my point of vivew likewise add are poplr sre seaing in soicel media and try to buy this product do advertising is benifical. so dicuesd some point of view.
to bigen with me. some people add tare movie so people are know movie actor hance noting need to add movie and people are dont know actor name so adveristing is benifical in additon some people add thare compny producat and add are vairl and famous so advertisng is longer pay attention. moreover in advertising compnye show add thare producat give faclitetes and they help thare per day life rutione so advertising is longer pay attention.
on the other hand. someone know thare produact like i phone so apple don,t need advertising becuse all people know tare camra qality and tare parivacy but on the flip side people are know samsung producat but thay are ragulre give advertisng on all palatform becuse add give life time pay attention and samsung producat bet apple producat in some case. but some people are give add and onter but they are dont give any respons so they are totle west thare money.
in concolusan. advertising is best for people alrady know about producat like sumsung compny producat and apple compny producat so thaey are esyaliy eran long time attentyin and money. but somone parmote thare movie and pople dont know ho is actor and about movie so thay are west of money and no longer pay attention.
AI examiner evaluation
| Criterion | Band |
|---|---|
| Task Achievement / Task Response | 4.5 |
| Coherence and Cohesion | 4.0 |
| Lexical Resource | 4.0 |
| Grammatical Range and Accuracy | 4.5 |
| Overall | 4.5 |
Task Achievement / Task Response: Band 4.5
The response addresses the prompt minimally, touching upon both views regarding the effectiveness and ubiquity of advertising, along with a basic personal opinion regarding movie promotions and brand recognition. However, the ideas are severely underdeveloped and presented in a fragmented manner, such as the brief mentions of Apple and Samsung without clear elaboration. The position is discernible but lacks proper support and extension. To reach a higher level, the writer would need to fully develop both viewpoints with clear, coherent arguments, provide relevant examples, and maintain a consistent, well-supported stance throughout the essay.
Coherence and Cohesion: Band 4.0
The information and ideas are not arranged coherently, making the progression difficult to follow. While paragraphing is attempted, the overall organizational structure is weak and lacks a logical flow between sentences and paragraphs. Transitional phrases are either misused or absent, such as 'to bigen with me' and 'on the other hand', which results in mechanical and faulty cohesion. Referencing is frequently unclear, meaning the reader struggles to connect pronouns and ideas to their intended referents. To improve, the writer needs to ensure clear logical organization, use cohesive devices more accurately, and structure paragraphs so that each develops a single, clear central theme.
Lexical Resource: Band 4.0
The vocabulary used is basic and repetitive, utilizing restricted terms like 'add' for advertisements, 'producat', and 'benifical'. There are frequent errors in spelling ('poplr', 'srocel', 'bigen', 'vairl', 'compnye', 'qality', 'parivacy', 'ragulre', 'palatform', 'concolusan', 'esyaliy', 'eran', 'attentyin', 'west') and word form that noticeably strain the reader and impede clear communication at times. To progress, the student must expand their lexical range beyond everyday basic words, learn correct spellings of common academic terms, and attempt less common vocabulary with greater accuracy and appropriate collocation.
Grammatical Range and Accuracy: Band 4.5
The writing displays a very limited range of structures, relying mostly on faulty attempts at complex sentences. Errors are frequent across multiple areas, including verb forms, tense consistency, missing articles, incorrect plurals, and poor punctuation control, as seen in 'people are know movie actor hance noting need'. These persistent errors frequently distort meaning and cause significant difficulty for the reader. To achieve a higher band, the writer needs to demonstrate control over basic grammatical structures, reduce the frequency of sentence-level errors, and use accurate punctuation and verb agreement consistently.
See this exact question answered at other band scores. The same prompt compared across bands.
Browse more IELTS Writing model answers or get your own writing scored by the same AI examiner.