Band 5.0 IELTS Writing Task 2 Model Answer
Overall Band Score: 5.0 · Cambridge IELTS 15 · 2026-10-20
IELTS Writing Task 2 question
Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion.
Student answer (Band 5.0)
In the current era, many people believe that advertisment are unique topic to introduce any products, which you can easily buying them. On the hand, most of the people say that ads is ordinary subject that it is okay, if we don't want to watch them. I am truly believe advertisment are good way to success to selling any product, so now I will discuss both perspective in below.
At the very outset, some people are confidancely say that any buying products simply purchase are very hard, but when same product promot to any ads could be successful selling. For example, modern era we saw any cloth or every items were selled online ways, because todays people more connected social media that's why. In addition, nowadays many online business man they are selling their company product in online ways, But those products when they are promote by any advertisment ways with connecting social media, so it is good ways to rapidly selling items.
On the other side, most of the people believe that ads are to much common topic to purchase any product, and they observe that it is waste of time to attention to advertising any items. Because buying any product almost buying and selling in market, so no need to attention long time spend with ads. For instance, shoe is common items, which like every ages human, so other people believe that this item not advertising any company, because this item almost like everybody. So they are understand advertising is so common that we no longer pay attention to it.
In conclusion, we discuss to realize that first perspective is better to buy any things. That's why I am agree with this perspective and ads is good way to sell and thing. Opposite side, other people view not good for selling product.
AI examiner evaluation
| Criterion | Band |
|---|---|
| Task Achievement / Task Response | 5.0 |
| Coherence and Cohesion | 5.5 |
| Lexical Resource | 4.5 |
| Grammatical Range and Accuracy | 4.5 |
| Overall | 5.0 |
Task Achievement / Task Response: Band 5.0
You address both views and state a preference for advertising, so the response is relevant to the question. The first body paragraph explains that social-media promotion can help businesses sell products, while the second presents the view that familiar items may not need advertising. However, these points are only partly explained: the examples do not clearly show how advertising persuades people, and the shoe example does not fully establish why people ignore ads. Your position is also difficult to follow in places, especially the conclusion, which says the first perspective is better but then describes the opposing view as “not good for selling product.” Develop each view with a clearer reason and a specific, explained example, and state your opinion consistently.
Coherence and Cohesion: Band 5.5
The response has a recognisable structure: an introduction, separate paragraphs for the two views, and a conclusion. Phrases such as “On the other side” and “In conclusion” help signal the stages of the discussion. However, progression within paragraphs is often unclear because several ideas are joined without showing their relationship; for example, the explanation about online businesses and social media repeats the same point. Some linking phrases are used mechanically or do not fit the meaning, and references such as “this item” and “they” can be unclear. Organise each body paragraph around one main claim, then explain and illustrate it in a logical sequence. Use fewer, more precise transitions and make pronoun references explicit.
Lexical Resource: Band 4.5
You use some topic-related vocabulary, including “advertising,” “products,” “promote,” “social media,” and “online business,” which helps communicate the general subject. However, the range is limited and several words or phrases are repeated, particularly “any product,” “common,” and “good way.” Frequent spelling and word-form errors, such as “advertisment,” “confidancely,” and “selled,” make the writing less clear and natural. There are also awkward collocations, including “ordinary subject” and “rapidly selling items.” Build a more precise set of expressions for discussing influence and attention, and check spelling and word forms. Choosing natural combinations of words will make your ideas easier to understand.
Grammatical Range and Accuracy: Band 4.5
You attempt both simple and longer sentence forms, including a contrast between the two views and examples introduced with “For example” and “For instance.” However, control is weak: errors in agreement, verb forms, articles, and sentence construction occur throughout and sometimes make the meaning difficult to follow. For example, “advertisment are” and “I am truly believe” have incorrect verb patterns, while “people more connected social media” lacks a complete grammatical structure. Several sentences also combine clauses without clear punctuation or a sound grammatical link. Practise building accurate subject–verb sentences first, then add one subordinate clause at a time. Review agreement, articles, and verb forms, and proofread each sentence for a complete, clear structure.
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