Band 5.0 IELTS Writing Task 2 Model Answer

Overall Band Score: 5.0 · Cambridge IELTS 15 · 2026-10-21

IELTS Writing Task 2 question

Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion.

Student answer (Band 5.0)

1. Advertising is Extremely Successful :

The people think about that advertising is extremely successful . They are right in their opinion. In their opinion that will be an easy path by advertise different things to attrect people to their side. That may be more helpfull and fruitful for them . It make easy for them to chase some thing without travel.

2. Advertising is so common :

The people think about that the advertising is comman and it is not good for pay much attention to buy some thing. They have an old thinking about it .Because we are living in an moddern age and there is no chance to ignore any advertizing adds . They think that it is not possible advertising make attentive and attrective them to buy something.

My point of view about it :

In my opinion the advertising is extremely successful in this modern ere ./ Because we are living in the moddern era , and a little bit information reach to us very quickly and whic make us able to understand about whole. What is happining around us . So advertising make it easy for us to know which is better and which is not. It helps us to decision. So, I am agree with, that advertising is extremely successful at persuading to us to buy things. Advertising make easier for us to decide and take which is best one among these. So the conclusion is that the advertising is more useful in this modern age.

AI examiner evaluation

Task Achievement / Task Response: Band 5.0

You address both views and state your own position: you support the idea that advertising is successful, and you mention that some people consider it too common to notice. However, the discussion is only partial. The first view is supported mainly by the claim that advertising helps people find products without travelling, while the opposing view is described as “an old thinking” rather than explained with a clear reason, such as people becoming accustomed to repeated adverts. Your opinion is repeated in the final section, but the claim that advertising helps people decide which product is better is not illustrated or developed. Explain each view more fully and use specific examples to support your position.

Coherence and Cohesion: Band 5.0

The response has a recognisable structure, with separate sections for the two views and your opinion, and phrases such as “In my opinion” and “So the conclusion” help signal your direction. However, the numbered headings and repeated section labels make the essay feel like notes rather than a connected discussion. Progression between ideas is limited: several sentences repeat that advertising is successful or useful without adding a new point, and links such as “Because” do not always connect smoothly to the preceding sentence. Build conventional paragraphs around one main idea each, then use clear references and linking phrases to show how the explanation supports that idea.

Lexical Resource: Band 4.5

You use some vocabulary relevant to the topic, including “advertising,” “persuading,” “modern age,” and “information,” so the reader can generally identify your subject and position. However, the range is limited and several word choices, collocations, and spellings are inaccurate or repetitive. For example, “advertizing adds” is unclear, “make attentive and attractive them” is not a natural way to describe the effect of adverts, and “fruitful” does not fit the intended meaning of helpful advertising. Repeated use of “easy” and “successful” also limits precision. Aim to learn topic-specific phrases such as “capture consumers’ attention” and “influence purchasing decisions,” and check spelling and word forms carefully.

Grammatical Range and Accuracy: Band 4.5

Your writing relies mainly on short, simple statements, with a few attempts to connect ideas using “because” and “so.” These attempts show some effort to vary sentence structure, but control is inconsistent. Examples include “It make easy for them,” “advertising make it easy,” and “I am agree with,” where verb forms or sentence patterns are faulty. Articles and sentence boundaries are also problematic, as in “the advertising is extremely successful .” and “What is happining around us,” which is left as a fragment. These errors occur frequently enough to make parts of the response difficult to follow. Practise accurate subject–verb agreement and complete sentences before adding more complex structures.

See this exact question answered at other band scores. The same prompt compared across bands.

Browse more IELTS Writing model answers or get your own writing scored by the same AI examiner.